by rockymountainsea | Aug 6, 2012 | Google
The Click Through Rates for PPC Ads are increasing while organic results are receiving less and less of the attention from searchers. For those of you who thought nobody clicked on Google’s ads, this infographic is a fantastic illustration of Google’s war...
by rockymountainsea | Aug 3, 2012 | Google
In case you all haven’t noticed yet, Google just updated their toolbar page rank. The update just happened yesterday August 2, 2012 as far as I’m aware of. Page rank is obviously a very misleading metric and can be a distraction from the important aspects...
by Ross Barefoot | Jun 29, 2012 | Local Search Optimization
The early 21st century has been marked by controversy, hand-wringing, celebration, and angst about globalization: the general process of countries and cultures mixing with, and crowding in on, each other. We have been told that the world is getting smaller due to...
by Ross Barefoot | Feb 22, 2012 | Search Engine Academy
It was the year after 9/11, the year that saw the invasion of Afghanistan, the prosecution of Enron executives, and, on a more positive note, the arrival of the Winter Olympics in Salt Lake City, Utah. It was also the year that John Alexander and Robin Nobles, with...
by Ross Barefoot | Feb 10, 2012 | SEO Tips
Find Duplicate Tags Using Google Webmaster Tools Sometimes this is easy, sometimes not so much. The first and foremost rule of SEO is to make sure each of your unique pages has a unique title tag. That’s because the first and foremost rule of Google (or at...